Throughout my journey as Creative Director at Zona E, I brought unique worlds to life through art direction for video productions and editorial photoshoots. Each style became a carefully crafted concept, embodied in spaces that didn’t just set the scene—they embraced it, enhancing the narrative and bringing every imagined universe to life. COLORES “Since IContinue reading “COLORS PRODUCTION”
Author Archives: Andrea Espinal
CELIDE JEWELS
From concept to composition, this art direction was designed to let the jewels speak in their own language—one of light, emotion, and quiet sophistication. MENAJE Y JOYAS Each campaign begins with a story. We imagine the world where these pieces live: the textures that surround them, the atmosphere that holds them, and the emotion theyContinue reading “CELIDE JEWELS”
CAFFEE DI LUCCA
BRANDING Every detail was designed to evoke comfort, sophistication, and a sense of belonging. Café Di Lucca isn’t just a place—it’s a feeling. Its visual identity draws inspiration from the warmth of everyday rituals and the natural elegance of olive green tones. A palette that feels grounded, timeless, and inviting—like the first sip of coffeeContinue reading “CAFFEE DI LUCCA”
AARU BRANDING
Inspired by Aaru, the paradise of Egyptian mythology, this branding represents the fullness of being and the pursuit of perfection. Just as Aaru symbolized rest and the soul’s fulfillment after its journey, this visual identity reflects balance, transcendence, and the promise of a space where the self reaches its highest expression—through harmonious colors and symmetricalContinue reading “AARU BRANDING”
INTU
esto es un subtítulo A branding inspired by a creativity laboratory—where each space becomes a different stage, and imagination takes the lead. This visual identity captures the essence of experimentation, transformation, and artistic freedom. Just like in a lab, every corner holds a new possibility, every detail tells a different story. The isologo represents aContinue reading “INTU”
SAN ANGEL FLORES
With this brand, we transformed not only the products, but also their entire visual language. Here, creative direction became the soul of the process—guiding every decision, every image, every feeling. We crafted art direction campaigns for each floral product, designing not only the product but also individual worlds where every flower could express its essence.Continue reading “SAN ANGEL FLORES”
TULUM VILLA
Inspired by Mexico and its organic forms, we designed this Airbnb villa in Tulum as a tribute to its land, textures, and soul. Every corner was imagined to capture the magic of its surroundings—earthy palettes drawn from the sand and stone, handcrafted details that whisper stories of tradition, and textures that invite you to pause,Continue reading “TULUM VILLA”